FACEBOOK CONFUSION
There is a common confusion about Facebook pages that most page owners overlook. The mistake many people make is thinking that just because someone clicks the like button automatically means they are your fan. True the "like" button used to be a "Become a fan" button a few years ago, but since then the like button has become widespread and most people have clicked "like" thousands of times. Just because someone "likes" your page does not mean that they are automatically a true fan of your brand. If you want to create the kind of true fans who will want to do business with you then you will need to earn their trust first by engaging with them and providing cool and valuable content for free. Prove to the people who have joined your page that you are not just out to make money from them but that you do in fact care about helping them out. A powerful way to help people and build your busin